Your First Hire: The Evangelist

“I’ve dumped 100 hours into this search, Rob,” she’ll say, “I still can’t find anyone to fill this goddamn role.”

“This is insane,” she’ll continue, “Our product is rad as hell, we’re signing up customers like crazy, we got a dumptruck full of money in the bank and every other req on our job board is raining CVs like a monsoon.”

“Why the hell is it so hard to hire a leader for my devrel function?”